Empowering Toyota South Africa, to help their over 200 independently managed dealerships, promote their vehicles and services on the back of the Toyota South Africa digital infrastructure.
Platform objectives translated into technical direction where technology is selected based on understanding business objectives and project requirements upon completion of all designs and functional specifications.
Toyota vehicles have become deeply embedded in South African culture, just like the passionate people who drive them. With hundreds of dealerships around the country, managing dealership websites proved to be quite a task for Toyota, and we stepped in and offered a valuable solution
We designed a system for Toyota to help solve their business management and efficiency problems. The solution included a content management system and automation to reduce the need for support and maintenance, while still staying true to the master brand user journey.
